In this webinar we talk you through the hidden truth behind superfoods.

The term "superfood" is often thrown around without any real definition. In this webinar, we define a superfood as a nutrient rich food that is especially beneficial for health and well-being.

We take that definition further by defining macronutrients and micronutrients. A macronutrient is a nutrient that contains calories - like carbohydrates, fats and proteins. A micronutrient is a nutrient that does not contain calories like vitamins, minerals, fiber, water and antioxidants.

We also lay out a special class of micronutrients called phytochemicals. Phytochemicals are special plant derived compounds that play a role in growth or defense of the plant. These biological powerhouses have been shown to produce a wide range of benefits inside the human body, including tumor inhibition, vasodilation, improved insulin sensitivity, improved cognition, reduced cholesterol and many more.

We also go deep on what an antioxidant is and how it protects the body from DNA damaging free radicals. 

We evaluate the benefits and literature on top 5 most sold superfoods on the market today: matcha, turmeric, goji berries, acai and chaga mushrooms. 

And we end with the secret superfood taking the world by storm - Amla. It is the world's most powerful plant based antioxidant food. We evaluate the studies on Amla and why it is able to do so much for so many.

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